Naming Bemind, my though process was thesaurus. I was scrolling though thesaurus to see if I could see any words I could mix or collaboration of something, when I seen remind and I though of changing the R to a B to make it more personal like Be. Be Mind. To be one with yourself and be in tune with yourself. To be true to yourself and to be helpful to yourself. I wanted something that has got a relation to the mind and mental health.
I have went with this green colour. Green is a clean fresh colour which is what I want my brand to be clean and fresh. After researching into colour themes and colour theory I feel this is the best colour for the app and product.
Tone of Voice I wanted to show a calm and inviting feeling so people would be comformable using the app.
The following stage in the process was beginning to draw out my ideas. I began with planning the design of the application and how the components would fit in together on my sketch book. Sketching before digital means I can do quick sketches to see what works best. Also with paper I wanted to explore and utilise the app via paper first so any feedback I receive I can change.
First Low-Fi wireframes.